Coca-Cola

By:Kali Waller

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When Coca-Cola was first invented they were trying to replace it with coffee and they actually had a bottle that was shaped like a Cocoa bean.  Now Coca-Cola is one of the biggest selling drinks all around the world.

In 1886 Coca-Cola was  a drink that was a tonic for most common illnesses, it was based on cocaine, which came from the coca leaf and caffeine with a rich extract from the kola nut. It used to be sold for 5 cents per bottle and you could only find in certain places. Now Coca-cola has a very different approach. They wanted it to be a drink that everybody could enjoy. Coca-Cola is now a sweet, sugary carbonated beverage (drink) that is a U.S. accomplishment and is a worldwide symbol of American flavor. 


This product is appealing to everyone because Coca-Cola has tricked many human beings to drink so much of it and love it. Over the past 60 to 65 years Coca-cola has saturated an incomprehensible amount of cash to make sure they can ensure people that love and crave their main products. The outlay has often came in forms way more two-faced than most people would imagine. Of course, the soda industry paid for it’s share of marketing campaigns, television commercials, and billboard ads. It also has worked to block non favorable legislation, maintain its popularity, and influence the policy. No matter what happens going forward, Coca-Cola is going to end up struggling to ensure the continuance of their carbonating sodas here in the United States and elsewhere.

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The main idea for Coca-Cola was developed by John Stith Pembertor.

Many  other people like Joseph A. Biendenna, Asa Griggs Candler, Benjamin Tomas, Joseph Whitehead, and John lupton helped set up the Coca-cola business. This means that they all worked together because they had no fancy equipment and they had to mix and clean the bottles by hand. John started mixing up many flavors and liquids to figure out what was the best one and what one he could make the most money off of.  Then found the perfect drink and mixed a batch of it it.


Once everybody retired James Quincy, Herbert A. Allen, and Barry Diller helped take over the coca-cola business. Now the Coca-Cola company has it easy if you think about it. They have many mechanic  machines that wash the bottles and make the coke for them so they pretty much only need to put them on the truck to send them out and maybe package them in boxes. Coca-Cola has now enabled many coca-cola co workers to become very successful, self-sufficient career owners. The Coca-Cola company supplies a strong structure of support by lots of coaching, capital services and business directions for their entrepreneurs.  

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The production of Coca-cola is a global operation. 
In 1886 John Stith Pemberton stirred up liquid that had a carmel color. When the mixture was finished he brought it down the street to a pharmacy. The mixture was created with carbonated water and sampled by customers who then agreed that it was a new drink and was something special. Coca-cola was then made in the headquarters of Atlanta Georgia. It was made by an Atlanta pharmacist John Smith Pemberton in 1886.
John Smith Pemberton had a thought about what would happen if he mixed many of the ingredients together. In 1886 coca-cola was sold for only 5 cents per glass during the first year of it being sold. 

Coca-Cola is now made by electronic tools in a factory. They have many jet streams helping clean the bottles before the go into the process of being made. They put the bottle on a machine that rotates and then proceed to put corn syrup in a bottle and carbon dioxide that is added later to make it fizzy and refreshing. Then they put the Coca-Cola on a conveyor belt to be sent for shipping. Coca-Cola is now made everywhere in the U.S. They have a Coca-Cola bottling plant in almost every country. James Quincey is the new CEO of Coca-cola and is mixing up new flavors and recipes. Coca-Cola is making about 1.9 billion dollars globally each year.
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Coca-Cola is a well recognized brand all over the word. Their greatest responsibility of their merchandise and delivery is enhancing and maintaining their global identification. In addition to delivering their brands to consumers and customers, their merchandise and delivery associates are the ones who are responsible for promising accurate promotions and placement of the products through their retail stores. Coca-Cola united and Coca-Cola company are very dedicated to sustainable growth throughout the collaboration with its partners (customers). United uses the marketing research and commitment to help sellers like convenience stores to reach their goals and grow as a business. They use their beverage and branding experience to better the excellence of the sellers they do service with.

Coca-Cola is distributed in many different ways. Coca-Cola distributes billions of bottles/cans every year to pretty much the whole world. They have their own trucks that deliver to stores and many other places. Coca-Cola also uses UPS and FedEx to help them send personalized things people made on the Coca-cola website or anything they order directly from the company. You can also go into the Coca-cola factory and buy Coca-cola products from their. One of their main distribution issue/errors that they have is the lack of communications.
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For Coca-cola to make this product it is 0.02. cents per can. In order for Coca-cola to get it out to most stores they have to sell it to the product to distributors, wholesalers, and fountain realtors. For aluminum cans it is about 5 to 10 cents for an orders smaller than 10,000 units. Coca-Cola has to pay about 0.005 cent for sugar per can. Also they have to pay 0.00075 cents for all the other ingredients. 


Coca-Cola makes an average profit of $31.9 to  $35.4 billion dollars per year. They sell about 32 million cases of Coca-Cola per year. Coca-Cola sells about 500 billion bottles per year. Coca-Cola pays less than 1/100th of a cent and they distribute about 1.9 billion servings of this product per day. 


There are millions of people who drink Coca-cola in the world. Most people who buy Coca-cola appear to be under 20, Hispanics, people who are making less than 20k per year, and people who don’t go to college. Coca-Cola has many brands like Coca-cola original, Coca-cola zero sugar, Fanta, Sprite, Dr. Pepper, and Smart water. Coca-Cola advertises by trucks and commercials. A 2 liter jug is about $2.49, a 20oz. Bottle in $1.99, and a 24 pack is $6.98. 


The average american drinks  399 servings of Coca-Cola per year. About half of them are Coke brands and about 63% are the Coca-Cola classic. This all comes out to 125.7 classic Coca-Cola servings per person. They contain 39 grams of sugar per serving/can which means the Average american consumes more than 4.9 kilograms. That is 10.8 pounds of Coca-Cola. An issue that Coca-cola has is it is very sugary. The demand for Coca-Cola has changed dramatically over time. More people know about it and see many commercials. 



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In the beginning of 2020 Coca-Cola came out with its first ever energy drink. The Coca-Cola CEO James Quincey has some big plans for the Coca-Cola future. He is set on an idea and wants to try and crate sparkling beverages with zero calories. He is also trying to focus on making a smaller sized packages.
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